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Browse through the latest Metra News, Product Releases and More!

Heise LED to Display New 6 Gang Switch Panel at SEMA 2023

Oct 26, 2023

Holly Hill, Fla. Heise LED Lighting Systems® by Metra Electronics® will display a new 6 Gang Switch Panel with 3 power levels at this year's SEMA show. This device makes it easy for installers to integrate lighting into any vehicle. SEMA attendees can see this new product and many more automotive LED accessories from October 31 to November 3 at the Las Vegas Convention Center in Las Vegas, Nevada.

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Metra Electronics® Introduces Mounted Spare Tire Accessories at SEMA

Oct 25, 2023

 

Holly Hill, Fla. Metra Electronics® has developed two new kits designed to elevate a vehicle's mounted spare tire; a new chasing light kit and an adjustable camera kit. They will debut them at this year's SEMA show. These kits boast over 200 vehicle applications, including select Jeep®, Ford, Toyota, Honda, Isuzu, Suzuki, and Land Rover vehicles.* This versatility is thanks to their included multi-adjustable brackets specifically designed to mount securely to the factory studs of spare wheels, fitting numerous bolt patterns. These new kits will be displayed from October 31 through November 3 at the Las Vegas Convention Center in Las Vegas, Nevada. Metra's main SEMA Show booth will be #10539 in the North Hall, and its off-roading and powersports products will be on display at booth #60031 in the West Hall.

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Heise LED to Introduce New Ambient Lighting at SEMA

Oct 24, 2023

Holly Hill, Fla. Heise LED Lighting Systems® by Metra Electronics® is bringing new ambient lighting kits to SEMA 2023. A new 18-piece chasing interior ambient lighting kit, a chasing LED ambient door lighting kit, and a chasing LED ambient dash lighting kit will be showcased from October 31 through November 3 at the Las Vegas Convention Center in Las Vegas, Nevada. Metra's main SEMA Show booth will be #10539 in the North Hall, and its off-roading and powersports products will be on display at booth #60031 in the West Hall.

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Heise LED to Debut New Vehicle Lighting at SEMA 2023

Oct 23, 2023

Holly Hill, Fla. Heise LED Lighting Systems® by Metra Electronics® is bringing an assortment of new RGB, RGBW, and Chasing vehicle lighting to SEMA 2023. On display will be innovative accent lighting kits, single expandable wheel rings, rock light expansion packs, a variety of chasing LED tubes, low voltage chasing extension cables, and more. These products will be showcased from October 31 through November 3 at the Las Vegas Convention Center in Las Vegas, Nevada, and include:

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New Metra PowerSports® Products to Launch at SEMA 2023

Oct 18, 2023

Holly Hill, FL Metra PowerSports® by Metra Electronics® is displaying new products at the SEMA Show, including a 6-zone switch panel designed for UTVs and other outdoor vehicles, a 4 AWG high current quick disconnect power block, a 4-piece chasing LED golf cart canopy kit, and Heise Connect RGB controller crossover cables. Metra's off-roading and powersports SEMA booth, #60031, will be in the West Hall of the Las Vegas Convention Center from October 31 to November 3.

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Metra Electronics® Returns to SEMA with New Automotive Accessories

Oct 4, 2023

Holly Hill, Fla. Metra Electronics® announces it will again have two booths at the 2023 SEMA Show from October 31 to November 3 at the Las Vegas Convention Center. Metra's main SEMA Show booth will be #10539 in the North Hall of the LVCC, and its off-roading and powersports products will be on display at booth #60031 in the West Hall. The manufacturer will introduce over 200 new products from its house of brands and have product experts on-site to meet with show attendees and provide information.

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Heise LED Ships Expandable Wheel Rings with Patent-Pending Design

Jun 8, 2023

Holly Hill, Fla. Heise LED Lighting Systems® by Metra Electronics® is now shipping expandable wheel rings that debuted at the SEMA show in November. They are available in RGB, RGBW, and Chasing options and feature a revolutionary patent-pending design that makes it easy to add brilliant LED lighting to the wheels of any vehicle. These wheel rings are a game-changer for automotive lighting installers because they offer the ability to increase or decrease the diameter of the rings, making it easier to cater to more customers while keeping less inventory in stock. There are two kits available for each LED lighting option with wheel rings that expand from either 11" to 14" or 15" to 18" in size.

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New Heise Connect App Goes Live for Smart Devices

Mar 20, 2023

Holly Hill, Fla. Heise LED® by Metra Electronics® has designed an all-new Heise Connect app that is now available for download on smartphones and tablets. The app allows users to remotely control Heise LED automotive lighting accessories from the palm of their hand. This app works cohesively with all Heise LED lighting, which will now be known as the Heise Connect Universe (HCU) of products. An intuitive user interface automatically connects via Bluetooth® and detects the type of control box connected to the app; RGB, RGBW, or Chasing. Groups of all products can be used and controlled within the same mobile app, including three new Heise Connect controllers that debuted at SEMA: the HE-RGB-CB, HE-RGBW-CB, and HE-CHASE-CB.

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Metra Electronics® Serializes Key Products to Improve Supply Chain and Retail Price Monitoring

Jan 18, 2023

Holly Hill, Fla. Metra Electronics® is excited to announce the launch of a serialization program for some of the manufacturer's most popular product lines. Individual batches of products will be tracked using a unique serialization process, allowing better supply chain control. The company is now serializing its popular Heise Pro Series replacement LED bulbs and will expand this process to include additional products in the near future. This is an effort to enforce the minimum advertised price (MAP) - the lowest price designated by Metra allowed to be publicly displayed for a product on sale by all distribution channels.

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Metra Electronics® to Host Training Sessions at KnowledgeFest™ in Las Vegas, NV

Jan 17, 2023

Holly Hill, Fla.  – Metra Electronics® is heading to Las Vegas, Nevada to host new training sessions at KnowledgeFest™ and showcase their latest aftermarket installation products. At the booth will also be a Ford F-150 Lightning, built by Professional Car Audio of Visalia, CA, and customized with Metra products. Metra’s training sessions will cover new products launched at The 2022 SEMA Show. This includes new Shuriken Lithium Series batteries, dash kits, Axxess® integration products and DSPs, lighting and audio upgrades for Harley-Davidson® and Can-AM Ryker, aftermarket accessories that fit Jeep® and Bronco, and more. Metra is proud to once again support the industry by providing in-depth training sessions for installers at the event, hosted February 3-5. Training sessions include:

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